Course Management
A custom admin structure for creating and organizing courses, teachers, categories, included materials, lessons, and certificate settings.
Custom LMS / WordPress Plugin / WooCommerce Platform
PressPlay LMS
A custom WordPress/WooCommerce learning platform built to sell, manage, and deliver courses inside the client website.
What started as a simple website for a beauty studio became a custom LMS designed around ownership, flexibility, course sales, student progress, video delivery, and brand experience.
Instead of forcing the business into a generic third-party course platform, I built a custom WordPress plugin integrated with WooCommerce and Vimeo.
Project Snapshot
The shape of the work.
- Type
- Custom LMS / WordPress Plugin / WooCommerce Platform
- Role
- Full-stack development, plugin architecture, WooCommerce integration, LMS logic, interface customization
- Stack
- PHP, WordPress Hooks, WooCommerce Hooks, JavaScript, CSS, Vimeo API
- Deliverables
- Custom LMS plugin, course management, teacher management, course categories, included materials, student area, progress tracking, certificates, Vimeo video integration, WooCommerce enrollment flow, custom course pages
01
Context
A beauty studio in Sao Paulo reached out looking for a website to promote its local business and a way to sell courses based on its professional specialties.
At first, the project looked like a traditional website plus a course area. But once we analyzed the business model, the limitations became clear: the client needed control over the course experience, the visual identity, the purchase flow, and the way students accessed content.
02
Challenge
Most ready-made course platforms created the same problem: they were either too limited in customization, disconnected from the website experience, or expensive once recurring platform costs were added to payment processing fees.
WordPress LMS plugins were an option, but the ones that could handle the required features depended on premium plans and still did not fully match the client workflow.
The challenge was to create a learning system that felt native to the website, worked with WooCommerce, supported video lessons, tracked student progress, and allowed the studio to manage courses without depending on an external LMS platform.
03
Solution
I built a custom WordPress plugin that turns the website into a course platform.
The system allows the client to create courses, manage teachers, organize categories, define what is included in each course, customize course pages, deliver video lessons through Vimeo, track student progress, and issue certificates only after completion.
Courses are connected to WooCommerce, which means the purchase flow stays inside the existing commerce structure. When a course is created, the system can also create the related WooCommerce product and use purchase events to generate student enrollment automatically.
What I Built
A reusable system of workflows, roles, and product logic.
Each module exists because it supports a real behavior inside the product, not because it looks good in a checklist.
Teacher Management
A dedicated structure for managing teachers connected to course content and presentation.
Course Categories
Category management to organize courses and improve browsing inside the course platform.
Included Materials
A flexible section for showing what each course includes, such as PDF files, exercises, videos, and other learning materials.
Custom Course Pages
Personalized pages for course listings, course details, and lesson pages, keeping the experience inside the client website.
Student Area
A dedicated student area where users can access enrolled courses, follow their progress, and continue lessons inside the website.
Progress Tracking
The platform tracks progress by student and course, allowing the system to control completion and certificate eligibility.
Certificate Generation
Each course can have its own certificate configuration, with visual customization through CSS and automatic issuing after all lessons are completed.
WooCommerce Enrollment Flow
Courses are treated as WooCommerce products, allowing purchases to trigger enrollment logic and connect the learning experience to the existing checkout flow.
Stack & Integrations
The technical foundation.
PHP
Core plugin logic, custom LMS structure, enrollment rules, progress tracking, and certificate behavior.
WordPress Hooks
Custom integration with the WordPress environment, admin flows, custom content structures, and page rendering.
WooCommerce Hooks
Purchase events, course-product relationship, enrollment automation, and integration with the checkout flow.
JavaScript
Interface behavior, dynamic interactions, and course experience enhancements.
Vimeo API
Video delivery integration and embedded player rendering inside the lesson pages.
Media Breakdown
Screens worth reviewing next.
These slots are ready for the final screenshots, videos, or diagrams when you want to replace the interface placeholders.
Course Catalog
Courses are published inside the client website, keeping the learning experience connected to the brand.
Course Detail Page
Each course page is generated from custom fields and structured content, giving the client control over the presentation.
Included Materials
The client can show what each course includes, such as files, exercises, videos, and supporting materials.
Lesson Page with Vimeo Player
Video lessons are delivered through Vimeo and rendered inside the platform, without sending students to an external learning environment.
Student Area
Students can access enrolled courses, track progress, and continue learning from a dedicated account area.
Certificate
Certificates are issued only after course completion and can be customized per course.
Outcome
What changed.
The final result was an owned learning platform built inside the client WordPress ecosystem.
Instead of relying on a disconnected LMS, the studio gained control over course management, student access, video delivery, progress tracking, certificates, and the sales flow through WooCommerce.
PressPlay LMS gave the client something generic tools could not: control - over the course structure, the visual experience, the student journey, the checkout flow, and the way learning content lives inside the brand website.
Next Step
Need a custom WordPress, WooCommerce, or LMS experience?
I build platforms that go beyond generic plugins - designed around your product, your users, and the way your business actually works.
Request a project review